Friday, July 30, 2021

Mutant Nutrition Goes All-In With Legend Shawn Ray

Legendary Bodybuilder Joins MUTANT Nutrition as Global Brand Ambassador. During an enthusiastic signing ceremony at MUTANT Nutrition headquarters today, President and CEO Jim McMahon announced...

Bodyshop Aesthetics Announces Partnership with Jen Selter

Toronto fitness brand founded amidst the global pandemic partners with fitness social media celebrity Jen Selter The fastest growing fitness company out of Canada, Bodyshop...

NFT Awards To Be Given Out At Vancouver Island Showdown

Influential Sports Inc is once again excited to continually bring new innovation to the fitness industry with their launch of the first-ever digital NFT...

Your 2021 Summer Motivation Guide is Here!

Summer is finally here, patios are opening and the world is starting to feel a little more normal – but what are you going...

2021 Fitness Trends

As we approach the second half of 2021 and North American fitness businesses begin to revive their pre-COVID normalcy, earlier predicted trends for the...

Females and Athletics: Jumping Hurdles to Chase a Dream

Carol is a dear friend of mine. She and I met several years ago when she became my personal training client. We connected as...

Toronto personal trainer creates online challenges to support women during pandemic

I’ve always believed in the concept: “when one door closes another one opens”, but to be perfectly honest, I wasn’t sure what I was...

Kevin Porter: Chasing Hockey Dream at 45

Already a seasoned paramedic and a firefighter, Toronto’s Kevin Porter is still chasing his hockey dream at age 45 Like a bottle of fine wine,...

Top Five Digital Marketing Strategies Fitness Professionals Need in 2021

With so many trainers and coaches cramming the online ecosystem to try and do business after 2020, it has become so increasingly difficult to...

Product Launch: PVL Gold’s Domin8

That's right folks - the wait is finally over and you've heard it here first! PVL has dropped their latest in their line of...
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More Stories

Your Guide to Pain-Free Shoulder Exercises

For any of you experienced lifters out there, you have likely come across shoulder pain while lifting heavy weights at some point in your...

The Eren Legend Training Series: Lower Abs

It’s time to turn your abs training workout upside down — and in a way, that’s not far from literal truth, based on the reverse direction used...

The 2020 Inspiration Guide is Here!

Get inspired to reach your goals and build a better you. We take a look at nutrition, physical, and mental health. So what are you...

Our Annual Motivation Issue is Here!

IFM’s annual Motivation issue will inspire you to train your mind and body for success. Our feature articles focus on how to beat the...

It’s All in the Avocado

We all lead busy lives; maintaining work-life balance, running errands, keeping a social life. No matter what’s going on, life keeps going even when...