NEWS

Two global powerhouses—FIBO, the world’s leading health and fitness expo, and the PGA Show, golf’s longest-running and most influential business event—have just announced a strategic partnership that promises to bridge the gap between sweat and swing, iron plates and 9-irons.

The fitness world is gearing up for one of the biggest events of the year—the 2025 Arnold Sports Festival in Columbus, Ohio! This legendary weekend brings together elite athletes, fitness enthusiasts, and industry leaders for an action-packed experience filled with competitions, exhibitions, and exclusive meet-and-greets.

If you’re serious about fitness and supplementation, you already know that not all products are created equal. But how do you separate the good from the great? That’s where the King Choice Awards come in—Supplement King Canada’s annual competition where consumers decide which products truly deserve the crown.

MUTANT® is more than just a supplement company—it’s a community of athletes, lifters, and fitness enthusiasts who share a common goal: pushing their limits and redefining what’s possible. The MUTANT athlete roster brings together some of the most accomplished names in bodybuilding, strength sports, and fitness coaching, each with their own journey, challenges, and achievements.

It’s that time of year again! The Hot & Fit 100, one of the most anticipated traditions in the fitness industry, is back for its 16th year. This annual celebration showcases strength, dedication, and the incredible women who continue to redefine fitness and beauty.